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Lovely Icecream

ABOUT US

About Us

Lovely Ice Cream is a North Bengal–based brand proudly carrying forward the legacy of Lovely Sweets since 2016. Guided by values of purity, consistency & trust we've grown from a cherished heritage into a modern brand loved across West Bengal & the entire North-East India.

With state-of-the-art automated plants, we ensure every creation meets the highest standards of quality & hygiene, making each experience both safe & memorable. More than just ice-cream & frozen desserts, we see our work as a way to spread happiness, bring people closer & make every celebration sweeter.


A legacy of sweetness, crafted for today & tomorrow.

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Our Mission

To spread happiness through purity and taste by crafting high-quality ice-creams & frozen desserts that blend tradition with innovation. We are committed to delighting our customers with every scoop while upholding values of trust, consistency & excellence in everything we create.

Our Vision

To become the most loved ice-creams &  frozen dessert brand in Eastern & North-Eastern India, & eventually across the country — known for purity, innovation & legacy-inspired taste. We aim to empower local communities through business opportunities, expand our reach with a strong distribution network & continue adding sweetness to lives for generations to come.

Our Values

Purity in each bite reflects our commitment to safe processes & authentic taste.

Customer Delight by delivering a consistently higher satisfaction level across formats & price points.

Heritage & Integrity inspired by the Lovely Sweets lineage & a commitment to doing things the right way.

We value our distributors and retailers as part of the Lovely family, working together for shared success.

From everyday cravings to festive celebrations, our products are made to add sweetness to life’s journey.

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